Passionate about marketing and communications, Sacha loves to analyze the promotional campaigns of major brands and scrutinize trends. This allows him to have a perspective on innovative approaches in the market and leads him to recommend tactics that stand out. With a creative mind, Sacha tends to think outside the box.

At Capital-Image, Sacha works closely with content creators for influential marketing programs, where he has built relationships with diverse partners. Sacha also has experience in media relations, particularly in the field of professional sport and has collaborated with several athletes as part of his mandates. Among other things, he participated in their training as spokesperson for media interviews.

Sacha holds two certificates in Marketing and Public Relations from McGill University.