The Capital-Image team has a good head… and a big heart. Every day, Capital-Image invests in the mandates it’s awarded, as well as in projects that reflect the individual and collective passions of the members of its team.What better way to put our skills and expertise at the service of what matters most to us.Small gestures, big impactOn the heels of the Declaration of the Communicators and Public Relations Professionals of Quebec on Sustainable Development, published on October 4, 2006, Capital-Image created a sustainable development committee to develop strategies and an action plan. Beginning in 2007, we identified and implemented over 50 measures related to the 3Rs (reduce, reuse, recycle). Early in 2008, we hired the Pembina Institute for a CO2 emissions assessment of the agency. Through Planetair, an organization that helps individuals, companies and institutions reduce their ecological footprint, Capital-Image bought “Gold Standard” certified carbon offset credits that finance renewable energy projects in Madagascar, Indonesia and India. This is how Capital-Image compensates for the CO2 emissions generated by its activities, making it a carbon-neutral company. The BEC and Capital-Image hand in handCapital-Image donates its consulting services in communications, public relations and media relations to a volunteer support service for communications professionals, called the Bénévolat d’entraide aux communicateurs or BEC. We’re helping to increase the visibility of this non-profit group that helps communications industry professions deal with personal, professional and financial problems. Two Capital-Image consultants, Tina Fournier Ouellet and Stéphanie Gaucher, are members of the BEC ambassador community, helping raise awareness of the group among young communications professionals in Quebec. “The BEC is pleased to have a major new partner in the communications sector. We will be able to rely on the expertise of the Capital-Image team in developing strategies and communications activities more systematically and proactively.”
Dominique Villeneuve
Manager
BEC
|
